Threads of Gold: The Timeless Story of the Suvarnakar Across India’s Regions


The Sunars, or Sonis, are a traditional goldsmith community celebrated for their heritage craftsmanship and their mastery in creating personalized mangalsutras and fine jewellery. Their artistry reflects the tastes, traditions, and stories of the people they craft for, with roots tracing deep into Rajasthan, Gujarat, and Punjab, where the craft has flourished for centuries. Each region carries its own distinct signature:

  • Gujarat is known for lightweight elegance with intricate filigree and jadau techniques.
  • Rajasthan is celebrated for ornate meenakari and kundan-inspired designs.
  • Punjab is recognized for bold, high-purity gold pieces symbolizing strength and prosperity.

Across India, the mangalsutra has evolved into a tapestry of regional artistry, each design reflecting the culture and customs of its land.

  • In Maharashtra, the Vati-style mangalsutra features twin gold cups strung with black beads — a symbol of balance and devotion.
  • In Karnataka, the Kasulaperu showcases intricately linked coin motifs, symbolizing prosperity and abundance.
  • The South Indian Thali emphasizes sacred motifs and temple-inspired forms.
  • In Bengal, the Gachkodi design reflects the region’s distinct visual identity, while Tamil Nadu’s Thaali carries symbols rooted in ritual and lineage.

At the heart of this living legacy is Chetan Thadeshwar, Chairman of Shrinagar — House of MangalSutra — a modern-day Suvarṇakār who preserves traditional goldsmithing while making it relevant for contemporary audiences. Guided by family devotion to Kuldevi Hinglaj Mata, Chetan honours ancestral craftsmanship while evolving designs for modern lifestyles.

Despite their deep traditional roots, the Sunars have seamlessly adapted to changing tastes and global sensibilities. Today, they remain at the forefront of the jewellery industry — blending ancient techniques with contemporary design to create mangalsutras and fine jewellery that are sacred, stylish, and enduring.

The story of the Sunars is one of resilience, skill, and artistry — an unbroken legacy that continues to shine in the world of fine jewellery.

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